BANYAN has created a disruptive ecosystem for enterprises to buy, sell and utilize SKU level receipt data. For merchants, Banyan provides a network to monetize their receipt data in a safe and highly-profitable way. For enterprises, Banyan provides a revolutionary new way to analyze and leverage item level receipt data to enhance customer experience. From increasing marketing spend efficiency with targeted product offers, driving higher user engagement based on spending habits, and even predicting COVID outbreaks faster based on over-the-counter painkiller sales, Banyan is able to power a new economy of enterprise and customer solutions with receipt data.